Social Media Management
Social presence that supports the sales pipeline.
Strategy, content, publishing and engagement on the platforms your customers actually use — measured by enquiries and assisted revenue, not follower count.
What this covers
- A consistent publishing cadence without internal effort
- Content that answers buyer questions before the first call
- Social traffic measured against pipeline contribution
- A single monthly view of what worked
Social media is treated here as a channel with a job. Content is planned around what your buyers need to believe before they contact you, and measured against enquiries and assisted conversions.
Platforms we manage
Presence where your audience is, with content adapted to each platform rather than copied across.
- 01
Facebook
Community and retargeting audiences for local and B2C businesses.
- 02
Instagram
Visual content, reels and story campaigns for brand and product visibility.
- 03
LinkedIn
B2B content, company page management and founder-led posting.
- 04
YouTube
Long-form and short-form video built around search and sales questions.
What is included
A managed service, executed on a repeatable monthly cycle.
- Content strategy tied to offers and buying stages
- Content creation: copy, creative and video editing
- Scheduling and publishing across platforms
- Comment and DM response within agreed windows
- Lead capture from social traffic into the CRM
- Monthly reporting on reach, engagement and enquiries
How performance is judged
Vanity metrics are reported as context, never as the headline.
- Enquiries attributed to social traffic
- Assisted conversions across the full funnel
- Cost per enquiry versus paid channels
- Content-level performance to guide the next cycle
How it runs
From first call to a working system.
- 01
Audit channels
Current profiles, content performance and audience signals are reviewed.
- 02
Set the calendar
Themes, formats and publishing cadence are agreed for the quarter.
- 03
Produce content
Copy, creative and video are produced and approved before scheduling.
- 04
Publish and engage
Scheduling goes live; comments and DMs are handled within agreed response windows.
- 05
Report and adjust
Performance by content type is reviewed and the next cycle is adjusted.
Get started
Request social media management pricing.
Share a little about the business and what you need. We will come back with scope and cost — and be direct if the service is not the right fit.
Common questions
Creation is included: copy, creative direction and edited video. You approve everything before it is scheduled.
Volume is set per platform based on your audience and capacity. Rather than promising a fixed number, we agree a sustainable cadence you will not stop paying for in month three.
Facebook, Instagram, LinkedIn and YouTube are the core platforms. Other channels can be assessed and added where they make sense.
Keep reading
Related pages
Services
- Digital MarketingSearch, paid, content and conversion work connected to one system — so you can see which channel produces customers and which produces clicks.
- Website DevelopmentA website that loads fast, ranks, and makes the next step obvious. Built around one job: turning a visitor into a qualified enquiry.
- Lead GenerationWe build lead sources for specific industries, qualify what comes in, and route it to the people who can act on it — so your team spends time selling, not chasing.